At Sequent, we offer our clients the expertise and resources they need to successfully grow their businesses globally, from the United States to Europe and Asia and back again. Our mission is to help you extend your reach into new markets, secure necessary financing, broaden your customer base, attract new investors, and expand your revenues and profits.

Our two decades of experience have proven that successful international business development requires a multidisciplinary approach. This comprises:

• Global business development, with a particular emphasis on the use of alliances such as joint ventures and partnerships
• Strategic planning, financial modeling and market research
• Regulatory and communications strategies

Too often, these disciplines are kept separate. We bring them together at the outset of every project and follow each track through to a cohesive result.

Our offerings
Global business development
We fully support your company’s expansion into overseas markets. We can:
• Find and evaluate new growth opportunities for your business
• Produce detailed market assessments and data to support your decision-making process
• Identify qualified local partners and negotiate agreements
• Source local advisors, including legal, accounting, and media experts
• Achieve necessary financing through government agencies such as OPIC and the Exim Bank
• Provide executive coaching on managing successful foreign partnerships

Strategic planning, financial modeling and market research
We adapt your strategy to meet the target market’s cultural and business needs. We can:
• Prepare detailed financial models and business plans to help you chart your progress
• Conduct local market research (e.g., focus groups and field testing)
• Identify local distributors and agents and negotiate agreements on your behalf
• Develop and execute local promotional, media, and advertising strategies
• Manage local agencies and budgets

Regulatory and communications strategy
We can successfully advocate on your behalf with local governments and the media to ensure the success of your venture, whether you are expanding out of the United States or into it.
We can:
• Plan and execute government negotiations strategies based on your business goals
• Advocate with key government decision makers in the target market
• Develop a strategic communications plan tailored to the target market
• Direct media awareness and public relations campaigns to forward your venture